Catch up on the latest Red Lounge ramblings in our Design Blog.
Mar 22, 2017 | Blog
A company’s business brand is more than just a logo on a T-shirt. It culminates from several important features about a business that take time and effort to develop. Beyond just establishing recognition, something that can cut both ways, branding intertwines with several brand strategies of the business, ultimately aspiring to grow trust in their products and services that directly translates to increased business value. Here’s how your branding directly effects your business value.
Mar 8, 2017 | Blog
Nowadays, everyone is active on social media, including all of your competitors. That’s why it’s more important than ever to set yourself apart. There are several ways to do this, such as by posting great content and engaging with your audience. Another essential factor is your branding. This includes your logo, your unique tone, and frequent reminders about your brand name and what it stands for. Let’s look at why branding is crucial for your social media success.
Mar 5, 2017 | Blog
Each year brings new challenges to companies wishing to improve their branding while expanding their marketing reach. Branding trends in 2017 you should keep an eye out for once again involve social platforms, but have begun to pivot to influence marketing.
Feb 13, 2017 | Blog
Sales brochures are important tools for large and small businesses alike. An effective sales brochure not only highlights service offerings and products but it also represents you and your business, so attention must be paid to detail and aesthetic properties as well as clear and concise copy that not only showcases your business but elicits the intended action that your business desires from the reader.
Feb 6, 2017 | Blog
Does E-Commerce Packaging Design Matter? The obvious answer is yes. Businesses never want to give up an opportunity and a clever packaging strategy is just that – an opportunity to continue the brand through a consistent impression , to send further messages to the consumer, and to further a marketing strategy. An acute eye for opportunity sees that packaging for goods in e-commerce is truly gold.
Jan 30, 2017 | Blog
Did you know that you could do one thing right now that will automatically put your business in the top 54% of small businesses? You may ask, “How is that possible?” The secret lies in your branding and how it affects your small business.
