Design Blog

Branding to sell: How Branding Effects Your Business Value

A company’s business brand is more than just a logo on a T-shirt. It culminates from several important features about a business that take time and effort to develop. Beyond just establishing recognition, something that can cut both ways, branding intertwines with several brand strategies of the business, ultimately aspiring to grow trust in their products and services that directly translates to increased business value. Here’s how your branding directly effects your business value.

Why Branding for Social Media is Crucial to Your Success

Nowadays, everyone is active on social media, including all of your competitors. That’s why it’s more important than ever to set yourself apart. There are several ways to do this, such as by posting great content and engaging with your audience. Another essential factor is your branding. This includes your logo, your unique tone, and frequent reminders about your brand name and what it stands for. Let’s look at why branding is crucial for your social media success.

Branding Trends in 2017 You Should Keep an Eye Out For

Each year brings new challenges to companies wishing to improve their branding while expanding their marketing reach. Branding trends in 2017 you should keep an eye out for once again involve social platforms, but have begun to pivot to influence marketing.

Create an Impression: How to Create the Perfect Sales Brochure

Sales brochures are important tools for large and small businesses alike. An effective sales brochure not only highlights service offerings and products but it also represents you and your business, so attention must be paid to detail and aesthetic properties as well as clear and concise copy that not only showcases your business but elicits the intended action that your business desires from the reader.

Why your Branding Matters to Your Marketing Campaign

Some businesses think that because they already have a marketing campaign, they don't need to worry about business branding. This indicates that they don't likely understand the relationship between the two and they're not connecting with consumers.  Here's Why your...

How to Approach Branding with the Contemporary Consumer

Branding is the most important factor in regard to your customer relations. Having a corporate identity is a prerequisite to marketing and dealing with prospective customers. Today, it's important that your brand is visible and accessible to consumers. Learn how to...

Impacts of Poor Branding Design: The effects of an Outdated Logo

The effects of poor branding design can run deep in your business. At their worst, they can negate the advantage of having a stellar product or service. Poor branding design ultimately gives consumers an inaccurate representation of your business, which then prevents...

The 20 Best Ways to Get Your Brand Identity Out There

Building Brand Identity Design is critical to bringing in the business you need to succeed. The more often customers see information about your brand, the more likely they are to trust you when they need to make a particular purchase or find themselves in need of a...

4 Tips for Successfully Communicating With Creatives

Any time you employ or work with a designer or other creative professionals, you are interacting with a valuable asset. Especially Branding Studio designers play a crucial part in shaping your brand, which in turn plays in important role in your marketing and sales...

Does your business Need a Brand Personality Type?

In developing their brand, they must discover how to appeal to those certain types. So how should they approach the subject of brand personality type: which personality type should your brand have?

Using Your Website to Grow Your Brand and you Business

Today, your company's website is as much a reflection of your brand as any logo and store front was, as seen in the more traditional business model from decades past. See how using your website to grow your brand is a key component to growth and success. With all the...

The top 5 Rebranding Challenges and How to Overcome Them

Sometimes, you just need to start over. A brand becomes outdated, your target audience no longer responds, or you change your core value proposition. No matter the reason, it could be time for some ReBranding. What what are the key Rebranding Challenges businesses...